ImagineAR - Content Hosting App

One of our initial goals as a startup is to bring the wonder of augmented reality to everyone. And during our countless exhibitions, we’ve drawn interest of many micro and small business owners, most especially in the retail, advertising and events space.

However, the main challenge is that majority of these Filipino enterprises have very limited budget and the full development cost of an AR application is an infeasible expense.

Hence, we developed our home-brewed technology - the ImagineAR content hosting application - a shared platform for small events and businesses which allows them to harness augmented reality and engage their audience through compelling experiences. As a cost-effective solution, this eliminated the boilerplate costs of app development

The app highlights a wide array of features such as image-recognition, object-recognition, ground-plane detection, 360 photos/videos, and even VR and minigames.

Upon downloading the app, users are notified if an AR experience is nearby. And by scanning event posters, they get to unlock animated experiences, games and even real-world prizes.

At the backbone of this platform, is our fearless cross-functional production team, in charge of strategy, design, content creation and development of all experiences.

We’ve successfully launched 30+ activations from campaign events, product launches, museums, galleries, concerts within the app’s 2-year run.



OTHER PROJECTS